STORIENT™

The Story + Experience Framework

Helping creators build immersive, emotionally intelligent, and ethically grounded stories and experiences that connect, inspire, and create lasting change.

What is STORIENT™?

STORIENT™ (Story + Experience) is EGM’s proprietary framework. It unites narrative structure with immersive experience design to create and shape storytelling that not only entertains—but transforms.

In today’s world of constant digital engagement, STORIENT™ helps creators develop content that resonates deeply, inspires action, and invites meaningful participation. Whether you're creating a film, game, campaign, immersive experience, or learning platform, STORIENT equips your team with the strategic tools to ensure your story doesn't just reach your audience—it engages them.

Built for Creators Who Care About Their Impact

Stories are more than content—they are catalysts. With STORIENT™, your project becomes more than a product. It becomes a journey. One that invites your audience to feel, reflect, connect, and act.

In an era shaped by AI, immersive tech, and digital acceleration, STORIENT™ brings human-centered, ethically aligned guidance to the media creation process. It's how EGM helps brands, creators, and organizations develop experiences that truly matter.

Whether you’re a storyteller, strategist, or studio exec, this framework was designed to help you elevate your narrative without compromising vision, depth, or audience reach.

  • Media Producers & Showrunners

  • Game Designers & Studios

  • Experience Designers

  • Retail Brands & Agencies

  • Creative Teams Working on IP or Worldbuilding

WHAT STORIENT ™ STANDS FOR

  • Story Architecture — grounding every narrative in structure and meaning

  • Transformative Design — building experiences that spark insight and change

  • Organic Flow — aligning storytelling with emotional pacing and sensory rhythm

  • Responsible Ethics — adaptable across platforms and audience interactions

  • Intentional Impact — grounded in ethics, empathy, and planetary well-being

  • Experience Design — driving participation and engagement

  • Narrative Psychology — informed by how story shapes belief and behavior

  • Techno-Integration — fusing story with interactive and immersive technologies

FAQs

  • STORIENT™ is designed to meet you where you are. Whether you’re at the concept stage, mid-production, or looking to refine an existing narrative, the framework helps strengthen emotional resonance, improve ethical alignment, and increase audience impact without disrupting your creative process.

  • Yes. STORIENT™ is format- and genre-agnostic. It’s equally powerful when applied to scripted series, documentaries, educational content, and even branded storytelling. If your goal is to move people and create meaningful engagement, STORIENT™ is built to support you.

  • Think of it as a strategic enhancement, not a replacement. STORIENT™ gives your existing team a powerful set of tools grounded in behavioral science, ethical design, and systems thinking—helping align your creative vision with your larger impact.

  • That’s exactly when this framework can be most useful. Many of our clients consult with us early on to shape foundational themes, narrative architecture, and engagement strategies. We can guide you in making intentional creative choices that scale with your project.

  • Both. Independent creators can start with the guide, while teams can benefit from strategy sessions or full consulting engagements. We’ve designed the offerings to be scalable, whether you're building solo or with a full development studio.

  • STORIENT™ goes beyond structure—it integrates emotional intelligence, ethics, gamification principles, and audience psychology. While traditional models focus on narrative arc, we focus on how stories move people to think, feel, and act differently, especially in today’s complex, digital-first landscape.

  • It’s both. STORIENT™ is rooted in Dr. Dana Klisanin’s Evolutionary Guidance Media framework, which draws from cognitive psychology, narrative neuroscience, systems theory, and positive psychology. Every element is designed to resonate intuitively while being grounded in decades of research.

  • No. All you need is the desire to tell more impactful stories. STORIENT™ is a strategic and creative tool—no apps, coding, or complex systems are required. Just reach and our experts will provide the support you’re looking for.

  • Many creators use the STORIENT™ to sharpen their pitch decks, clarify themes, and show the depth of audience connection their project can create. We can help you stand out with a clear, intentional storytelling strategy if you're heading into funding conversations.